MURRAY M COFFEY

MARKETING & BUSINESS DEVELOPMENT EXECUTIVE

Murray is a trained lawyer and an accomplished, thoughtful, and innovative professional with over 30 years in legal management for top tier organizations. For the last 22 years, he has focused solely on business development at AmLaw 100 firms.

And, while he works in the legal sector, Murray finds his greatest inspiration in analyzing successful high-growth organizations across all industries and geographies.

He does not stay in his lane and thinks precedent serves as a useful marker while the real excitement is exploring the unprecedented.

Murray is also a creative storyteller, prolific writer, speaker, and thought leader. He believes in science and reason and the infinite creative potential of every individual.

WORK EXPERIENCE
PRINCIPAL
M Coffey LLC

June 2022 – Present – Dallas, Texas

Provide management teams with specific and actionable solutions. Services include:

Fractional CMO | Marketing Department Audit & Organizational Assessment | Strategic Planning & Facilitation | Executive & Leadership Coaching | Client Listening

Uses a humanistic approach. Surfaces the inner strengths of an organization and crafts a set of attainable goals paving the way for success to beget success.

CHIEF MARKETING OFFICER
Haynes And Boone, LLP – Dallas, Texas

FEBRUARY 2012 – JULY 2022

Led the marketing department into a much-needed reorganization to streamline positions and align marketing professionals with the practice groups they supported. Considered a technologist and collaborator. Skilled in diplomacy and able to work with people and establish relationships in a positive, tactful, and effective manner. Served as part of a larger team to strategize the firm’s response to the pandemic. Counselor to key client teams and cross-selling initiatives to increase annual revenue. Proud to be a people first manager which has contributed to low turnover, high retention and morale.
 
CHIEF MARKETING OFFICER
Jenner & Block, LLP
JANUARY 2009 TO FEBRUARY 2012
 
Hired as the second full-time marketing professional. Promoted within leadership to roles of progressively greater responsibility, culminating in being named Chief Marketing Officer in 2009. Instrumental in global firm expansion and client development. Demonstrated financial acumen leveraging open-source software to design an improved firm website which is still in use today.
 
LEGAL GROUP DIRECTOR/CLIENT PARTNER
Hubbard One (Formerly Hubbard Online) – Chicago, Illinois
1999 TO 2000
 
Served as part of a management team responsible for the growth of Hubbard Online from a 15-person start-up to 100 + employee company in less than 12 months. Led a multi-disciplinary team of 30+ consultants, designers and web developers on website, intranet, extranet, and custom database developments for some of the largest US law firms.
 
ADJUNCT PROFESSOR
Columbia College – Chicago, Illinois
1994 – 1999
 
Taught undergraduate and graduate level classes in arts related law.
 
SENIOR CONSULTANT
Bricker & Associates – Chicago, Illinois
1998
 
Responsible for analysis, recommendations and project management of productivity enhancing programs for Fortune 1000 companies. Developed collaborative, sales cycle tool for insurance industry client.
 
ASSISTANT PUBLIC DEFENDER
Cook County Public Defender – Chicago, Illinois
1990 – 1998
 
Represented indigent individuals accused of felony crimes in trial and appellate courts in Chicago, Illinois.
EDUCATION
University of Illinois, Chicago School of Law JD,

June 1989 – Illinois Bar (Inactive)

Marquette University 

Milwaukee, Wisconsin BA, Interpersonal Communication, June 1985

PUBLIC SERVICE
Dallas Regional Chamber, Member Experience Council

Illinois Legal Aid Online Board of Directors Secretary Chair Fund Development Committee

Chicago Bar Foundation, Strategic and Tactical Consultant